Jacob Ørskov Rasmussen

Jacob Ørskov Rasmussen
Amerika Plads 37
+45 36 94 11 94


Who's Who Legal Franchise

Jacob Ørskov Rasmussen is a partner at Plesner Law Firm in Copenhagen, Denmark. Plesner Law Firm is one of the leading law firms in Denmark. Jacob is head of Plesner's franchise team as well as the commercial contracts team. 

Jacob has extensive experience in franchising, including extensive experience with the drafting and negotiation of franchise agreements, Danish and EU competition law related to franchising and setting up franchise systems in Denmark. Jacob has been involved in franchise matters concerning the following brands: Starbucks Coffee, Carl's Jr, KellyDeli (Sushi Daily), Pret A Manger, Joe & the Juice, Flying Tiger Copenhagen and Gucci.

Jacob has contributed to a number of international publications on franchising, including Getting The Deal Through: Franchise 2015 and The Franchise Law Review, editions one to five. Jacob has been designated by the International Distribution Institute (idiproject.com) as a country expert regarding franchising in Denmark.

Jacob is a member of ABAs (American Bar Association) forum on franchising.

Jacob is also an expert in relation to distribution and agency law and he has years of experience in advising national, international and multinational clients within this legal field. 

Jacob also provides legal advice on export control and trade sanctions, contract management as well as compliance and legal risk management.

The automotive industry is also one of Jacob's special areas of expertise and he heads Plesner's automotive team. Jacob's clients include car factories, factory-owned and private car importers, as well as banks and financing companies.

In addition to being recognised by Who's Who Legal, Jacob is also listed by The Legal 500 EMEA as a "recommended lawyer" in commercial, corporate and M&A practice areas (2017).

WWL says: Jacob Ørskov Rasmussen stands out as “a commercially orientated and responsive lawyer” and demonstrates an “impressive knowledge of franchise law”.

This biography is an extract from Who's Who Legal: Franchise which can be purchased from our Shop.

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