Juan Pérez Ferres is highly regarded in the Brazilian market for his strong practice in competition economics. One peer effuses: “He is very smart and is someone who can really think outside the box.”
Juan Ferrés is founder and head of Ferrés Economia, one of the main firms for legal economics support in Brazil. Mr Ferrés is also founder of Teros, a data analytics company highly specialised in pricing and behavioural analytics for firm strategies (www.terospricing.com.br); and the Competition Eye Initiative (www.competitioneye.com.br), a big-data and analytics platform for antitrust practice in Brazil.
With almost 20 years of experience with antitrust and regulation matters, Ferrés adopts an independent and highly technical approach to support several of the largest M&A and investigations cases in Brazil and Latin America. The Ferrés approach includes all the steps necessary to support transactions (risk assessment evaluation; transaction design, CADE’s evaluation support; and compliance and remedies implementation) and antitrust investigations (evaluation of the practice; evaluation of economic impact; and damage assessment).
In particular, Mr Ferrés’ approach combines strong expertise in economic and behavioural big-data and analytics tools with expertise in regulation, antitrust and quantitative methods, to offer complete support in economic intelligence for companies and law firms.
Mr Ferrés graduated in economics from the University of São Paulo, where he also obtained a master’s degree in economic development. He worked at various other large consultant firms in the country before creating Ferrés Economia. Between 2006 and 2007 he was the chief economist to the secretary of economic law (which has been incorporated to the CADE structure since 2012).