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Who's Who Legal
Who's Who Legal

National Leader

Switzerland - Trademarks 2021

Professional Biography

WWL Ranking: Recommended

WWL says

Daniel Kraus is an “extremely knowledgeable” practitioner who draws praise for his “excellent academic knowledge” which he applies to his outstanding practice.


Prof. Daniel Kraus practices intellectual property law since 1994 in Geneva, Zurich and Bern. After achieving his LL.M (KCL 1993) and PhD on parallel imports (Summa cum Laude, Walther Hug Prize 2004) he worked at the Swiss Federal Institute of Intellectual Property as a legal advisor. Daniel teaches intellectual property since 2004 and is full professor of innovation law since 2010 (Neuchatel University).

Daniel advises clients, (SMEs, multinationals), in all aspects of IP, including trademarks, patents, design, copyright, licensing, enforcement, public law and innovative commons, in the physical and digital world.

Daniel is perceived as a very constructive attorney, striving for the best strategy with his clients between negotiation and, where most effective, litigation. Daniel is a judge at the Swiss Patent Court and a WIPO recognised expert, mediator and arbitrator (IP, domain names).

Daniel regularly publishes on IP issues; he is co-author of the reference book on IP law in French (Propriété intellectuelle, Stämpfli 2019), co-editor and co-author of Blockchains, Smart Contracts, Decentralised Autonomous Organisations and the Law (Elgar 2019) and co-editor of a commentary on the Law on Medicinal Products (forthecoming 2022). Daniel is member of the board of the Swiss branches of the AIPPI and of the Ligue internationale du droit de la Concurrence, as well as of its scientific committee.

Daniel practices in French, English and German. He has been partner with VIALEX almost since its creation in 2015.

VIALEX, a successful law firm combining legal services with professional and industry experience, has offices in Zurich, Bern and Lugano. VIALEX covers all fields of business law for Swiss and international clients.

Alternative address:
Waisenhausplatz 14,
CH-3000, Bern

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