BBC Worldwide, the main commercial arm and a wholly owned subsidiary of the BBC, has appointed Martyn Freeman as its general counsel.
Freeman will oversee the legal activity and business affairs of the corporation including negotiation of transactions and joint ventures, management of deals, crisis management, compliance, risk management and talent scouting. He will report directly to the BBC worldwide chief executive John Smith.
Prior to this, Freeman had worked in a variety of positions within the BBC including head of business affairs, radio and music, factual and learning news.
He helped establish the partnerships of BBC Books and 2 Entertain and led the financing and negotiation deals for BBC Worldwide’s natural history feature films among other achievements.
Commenting on his appointment, Freeman said: “I am delighted to become the first general counsel for BBC Worldwide. It gives me the chance to build on nearly a decade’s work at BBC Worldwide as well as taking on some fascinating new challenges as BBC Worldwide continues to develop as a truly global media company.”
John Smith added: “I am delighted to appoint Martyn as BBC Worldwide’s general counsel. With over 17 years’ experience working on legal and business affairs for the BBC and BBC Worldwide, there’s no one better placed to take on this crucial new role. His proven track record in negotiating deals with partners, rights holders and investors will be invaluable as we take the business forward.”
Freeman began his new post on 21 November.