Luiz Leonardos
Office:
6th Floor, Av Rio Branco 80
20040-070
City:
Rio de Janeiro
Country:
Brazil
Tel:
+55 21 3514 0400
Fax:
+55 21 3514 0401

Questions and Answers:

Who's Who Legal Thought Leaders: Patents

Mr Luiz Leonardos’s notable career in intellectual property law is widely recognised among Brazilian and foreign specialists. With 60 years of experience, Mr Leonardos provides clients at national and international level engaged in multiple industries with strategic advice on IP complex issues, including litigation.

Describe your career to date.

I have been a lawyer for 60 years now and I have been engaged with the intellectual property field ever since. I have participated in the Brazilian Intellectual Property Association (ABPI) since its foundation in 1963, having assumed positions such as general reporter, president, board member and now honorary president. In the International Association for the Protection of Intellectual Property (AIPPI), I have occupied roles such as executive vice president, executive president and then honorary member – a role I also hold for the Federation of Intellectual Property Attorneys (FICPI).

I am a senior partner at Luiz Leonardos & Advogados – a firm with almost 100 years of tradition – and I work mainly with administrative and judicial litigation on patents and trademarks and dealing with geographical indication matters.

Companies are increasingly interested in patent filings. What is your firm doing to accommodate this demand?

Our firm is well equipped to deal with any increase on filing orders. One example of that is our internal system, which contains all trademarks and patents ever filed and registered in the Brazilian PTO. This makes our access to data not only faster but also accessible whenever the BPTO's database is unavailable – which has been happening with some frequency – permitting us to act while others cannot. Besides that, our team is widely experienced to deal with filings, which enhances their speed in evaluating and filing patent applications.

What is the most important trend affecting the Brazilian patent market at present?

We are currently facing a huge backlog on patent examination – there is, on average, a 10-year wait for a patent application to be evaluated. However, the Brazilian PTO has been working to comply with the ever-growing rates on patent applications in the country – from hiring new examiners to proposing some polemic solutions, such as the automatic approval of over 200,000 applications without examination by 2020. These measures have been trending in the market and we should expect to see some more of them in the near future.

How has the United States-Brazil Patent Prosecution Highway Pilot Project affected the Brazilian patents market?

The Brazil-USA PPH embraces the fields of oil and gas, petrochemicals and, more recently, information technology. Provided the PPH requirements are met, fields encompassed in the agreement can benefit from the advantages of quicker decision-making processes.

How is technology changing the way that lawyers operate in the field?

Deeper cooperation with examination of corresponding applications in other countries as well as further emphasis on information technology.

Do you expect the rise in patent filings to continue in the near future?

The Brazilian economy is slowly recovering, little by little, so a rise is expected in the future.

What do you believe separates your practice from others in the market?

Personal attention to all matters and careful follow-up on applications before the PTO.

What are your plans for the practice over the next five years?

We intend to continually develop our practice, benefiting from the improvement of new technologies. 

 

Biographies:

Who's Who Legal Brazil - Patents

Luiz Leonardos helped to shape Brazil’s current intellectual property scene and gives his name to Luiz Leonardos & Advogados, a firm established following the split, on 30 April 2012, of the traditional IP firm Momsen Leonardos & Cia.

At the end of the 1950s, Luiz Leonardos joined Momsen, Leonardos & Cia as a partner. Luiz Leonardos distinguished himself in the intellectual property arena, and took part in the Brazilian delegation to the Stockholm Conference of the Paris and Berne Conventions, at which the World Intellectual Property Organization was created. He has been involved in the Brazilian Intellectual Property Association since it was founded in 1963 and has held various roles as general reporter, president and member of the board of directors; he is currently the Association’s honorary president. In 1992, he became executive vice president of the International Association for the Protection of Intellectual Property, until 1995 when he became executive president. In 1998, he ended his presidency upon being nominated an honorary member of the Association. He is also an honorary member of the International Federation of Intellectual Property Attorneys.

Luiz Leonardos’ notable career in intellectual property law is widely recognized among Brazilian and foreign specialists and publications. He is the author of several articles and has lectured extensively over the years, being invited to a number of congresses.

Luiz Leonardos provides strategic advice on IP complex issues, including litigation, to national and foreign clients in multiple industry sectors. Legal excellence and solid ethical conduct guide his practice and make him one of the most respected IP practitioners of his generation.

WWL says: Luiz Leonardos receives worldwide endorsements as “a fantastic litigator”, impressing peers and clients alike with his vast knowledge of patent law.

This biography is an extract from Who's Who Legal: Brazil which can be purchased from our Shop.

Who's Who Legal Patents

Luiz Leonardos helped to shape Brazil’s current intellectual property scene and gives his name to Luiz Leonardos & Advogados, a firm established following the split, on 30 April 2012, of the traditional IP firm Momsen Leonardos & Cia.

At the end of the 1950s, Luiz Leonardos – the only son of IP lawyer Thomas Othon Leonardos to also practise law – joined Momsen, Leonardos & Cia as a partner. Luiz Leonardos distinguished himself in the intellectual property arena, and took part in the Brazilian delegation to the Stockholm Conference of the Paris and Berne Conventions, at which the World Intellectual Property Organization was created. He has been involved in the Brazilian Association of Intellectual Property (ABPI) since it was founded in 1963 and has held various roles as general reporter, president and member of the board of directors; he is currently the Association’s honorary president. In 1992, he became executive vice president of the International Association for the Protection of Intellectual Property (AIPPI), a role he held until 1995 when he became executive president. In 1998, he ended his presidency upon being nominated an honorary member of the Association. He is also an honorary member of the International Federation of Intellectual Property Attorneys (FICPI).

Luiz Leonardos’ notable career in intellectual property law is widely recognised among Brazilian and foreign specialists and publications. He is the author of several articles and has lectured extensively over the years, being invited to a number of congresses.

Luiz Leonardos provides strategic advice on IP complex issues, including litigation, to national and foreign clients in multiple industry sectors. Legal excellence and solid ethical conduct guide his practice and make him one of the most respected IP practitioners of his generation.

WWL says: Luiz Leonardos stands out as one of the top names in the Brazilian patents market and receives wide-ranging endorsements for his prowess as a litigator.

This biography is an extract from Who's Who Legal: Patents which can be purchased from our Shop.

Who's Who Legal Brazil - Trademarks

Luiz Leonardos helped to shape Brazil’s current intellectual property scene and gives his name to Luiz Leonardos & Advogados, a firm established following the split, on 30 April 2012, of the traditional IP firm Momsen Leonardos & Cia.

At the end of the 1950s, Luiz Leonardos joined Momsen, Leonardos & Cia as a partner. Luiz Leonardos distinguished himself in the intellectual property arena, and took part in the Brazilian delegation to the Stockholm Conference of the Paris and Berne Conventions, at which the World Intellectual Property Organization was created. He has been involved in the Brazilian Intellectual Property Association since it was founded in 1963 and has held various roles as general reporter, president and member of the board of directors; he is currently the Association’s honorary president. In 1992, he became executive vice president of the International Association for the Protection of Intellectual Property, until 1995 when he became executive president. In 1998, he ended his presidency upon being nominated an honorary member of the Association. He is also an honorary member of the International Federation of Intellectual Property Attorneys.

Luiz Leonardos’ notable career in intellectual property law is widely recognized among Brazilian and foreign specialists and publications. He is the author of several articles and has lectured extensively over the years, being invited to a number of congresses.

Luiz Leonardos provides strategic advice on IP complex issues, including litigation, to national and foreign clients in multiple industry sectors. Legal excellence and solid ethical conduct guide his practice and make him one of the most respected IP practitioners of his generation.

WWL says: Luiz Leonardos is a distinguished practitioner, described as “a senior statesman” and “long-standing expert” by market commentators.

This biography is an extract from Who's Who Legal: Brazil which can be purchased from our Shop.

Who's Who Legal Trademarks: Lawyers

Luiz Leonardos helped to shape Brazil’s current intellectual property scene and gives his name to Luiz Leonardos & Advogados, a firm established following the split, on 30 April 2012, of the traditional IP firm Momsen Leonardos & Cia.

At the end of the 1950s, Luiz Leonardos joined Momsen, Leonardos & Cia as a partner. Luiz Leonardos distinguished himself in the intellectual property arena, and took part in the Brazilian delegation to the Stockholm Conference of the Paris and Berne Conventions, at which the World Intellectual Property Organization was created. He has been involved in the Brazilian Intellectual Property Association since it was founded in 1963 and has held various roles as general reporter, president and member of the board of directors; he is currently the Association’s honorary president. In 1992, he became executive vice president of the International Association for the Protection of Intellectual Property, until 1995 when he became executive president. In 1998, he ended his presidency upon being nominated an honorary member of the Association. He is also an honorary member of the International Federation of Intellectual Property Attorneys.

Luiz Leonardos’ notable career in intellectual property law is widely recognized among Brazilian and foreign specialists and publications. He is the author of several articles and has lectured extensively over the years, being invited to a number of congresses.

Luiz Leonardos provides strategic advice on IP complex issues, including litigation, to national and foreign clients in multiple industry sectors. Legal excellence and solid ethical conduct guide his practice and make him one of the most respected IP practitioners of his generation.

WWL says: Luiz Leonardos is a "very well known" trademark expert who is internationally renowned for the depth of his expertise.

This biography is an extract from Who's Who Legal: Trademarks which can be purchased from our Shop.

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